Tackle Your Editorial Calendar [Downloadable Template]


Hey everyone! My name is Danielle and I blog over at Framed Frosting. In the last bloggers chat, there was a question about how you balance your blog and other activities. My answer was as follows… “My editorial calendar is my BFF. It has posts laid out for each week and an overview of the month. Also ideas for new posts!”

Within minutes of tweeting that, I got quite a few replies from other bloggers. They all wanted to immediately make one but had no idea where to start. I’ve only been using my calendar for about a month now, but it has helped out tremendously! I thought I’d share my tips & tricks with you all!

I’m a full-time student and I work on the weekends, but I always find time for my blog. Having an editorial calendar has helped me budget my time and prevent writer’s block. I always have about 2 to 3 posts scheduled and ideas for future posts too!

Download Editorial Calendar Template

As you can see I have separate columns for the following…

  • Topic — This is how I keep track of what is what. Is it beauty related? Or a giveaway I’m hosting? Or maybe it’s just a reminder that my newsletter will be sent out today. Basically this is a one word category that lets me know what my post will be about.
  • Title — My titles describe what my post will be about and sometimes I choose to get creative with them. Other times they are just plain and simple.
  • Status — This handy little column allows me to keep track of what I’ve actually done and what posts I need to write up when I have time that week.
      • Complete means that the post has been written, edited, and published on the blog.
      • Active means that my newsletter campaign is active and will send out that week.
      • Pending means that I haven’t written the post yet but plan when I have some time.
      • Scheduled means that the post is uploaded to Blogger and scheduled for a specific date.
  • Due Date — This column helps me stay on track with my posts. You’ll see that all my posts have a due date, even the pending ones. Mostly, these dates for me are a target goal of when I’d like to have the post published on the blog by. However, for sponsors and guest bloggers this is a strict due date. I have let them know their post will be up that day and they expect to see it!
    • That little arrow next to “Due Date” also lets me know that I have these sorted by date which puts them all in order. You could also choose to sort by “Status” if you’d like.
  • Notes — I don’t use this column all the time, but it is definitely helpful to keep track of small notes rather than having sticky notes all over my desk and bulletin board. My newsletters all have notes letting me know when they are sent to my readers. I’ll also include notes like “waiting on e-mail reply before posting” or “waiting to receive product for review”.

I hope you all have enjoyed hearing about how I use my editorial calendar to organize my life. I have definitely found that keeping track of everything and having a few posts scheduled each week is a huge time saver. It also helps me out if I have a busy week of studying to do. I can be rest assured that I have time to study and my readers will still have a post to look at that day.

Want to get started on your own editorial calendar? Well you’re in luck! I’m providing a free download template so you can get started. Just click here to download the file and make it your own!

On one tab, you’ll see a calendar like the one I use. And on the other tab you’ll see a calendar of April so that you have an overall view of the month and what day of the week corresponds to each date.



About the author: My name is Danielle and I’m a college girl. When I’m not doing homework, studying for exams, or watching my favorite TV shows, I’m usually online. I use this blog as my one creative outlet, as I was never good at drawing or painting. This blog is about all things beauty and fashion, and some tasty snacks once in awhile too. Visit Framed Frosting



14 Comments on Tackle Your Editorial Calendar [Downloadable Template]

  1. Michele Nicolette
    April 18, 2012 at 4:50 pm (7 years ago)

    I LOVE this!! I definitely need to follow your advice and get a calendar going. I feel like I’m just blindly posting and often times putting off the important stuff and then forgetting about it. It’ll be so great to have it all laid out like this. THANK YOU!

    • Kaitlyn
      April 19, 2012 at 12:05 am (7 years ago)

      I love it too! I have been using just a calendar but I really like the status field!

  2. Cindy
    April 20, 2012 at 5:54 am (7 years ago)

    I must admit I’m not the most organized person, lol. So this is helpful, thanks! Cindy

  3. Naomi
    April 21, 2012 at 3:08 pm (7 years ago)

    Really great idea! So glad i found this post

  4. Nikki (Mavens & Muses)
    April 21, 2012 at 7:13 pm (7 years ago)

    I swear by the editorial calendar plugin for wordpress. It gives you a great bird’s eye view of past, present and future blog posts.

  5. melissapaul
    June 11, 2012 at 10:57 pm (7 years ago)

    Have to say, sometimes what you need is right in front of you. I blog for 9 different companies, and I’ve tried several things over the past two years to help me maintain a schedule. The calendar hasn’t worked, although I still feel it should and I’m just not maintaining it correctly! I’ve even tried Backpack and other softwares… I’m going to give this simple, straightforward approach a try and see what happens! Thanks so much for the honest, behind-the-scenes outline!

  6. Sarah Fegley
    July 2, 2012 at 1:17 pm (7 years ago)

    Thank you sooooo much!! this is exactly what I need. 🙂

  7. Marcia Mitchell
    July 11, 2012 at 4:02 pm (7 years ago)

    This is going to help me tremendously. Thanks Danielle for sharing something so pivotal to organization.

  8. Eva
    July 28, 2012 at 11:43 pm (6 years ago)

    I’m not the most organized person anyone will ever meet! Since starting out an editorial calender though I’ve seen a difference in the frequency of posts and the more quality content I tend to put up, often I’ll think of a great idea and forget about it but now I can just pop it on my editorial calender. I do tend to stray a few times with posts which puts me out of whack a little but generally 90% of the time I’m able to stick to it and love how much easier blogging is whilst using one.

  9. Sheyla @ Pink Wedges
    August 4, 2012 at 12:53 pm (6 years ago)

    This is brilliant! I’m a big fan of Excel so I will definitely be using this template. Thanks!

  10. Debbie Borthwick
    May 2, 2013 at 12:42 am (6 years ago)

    Great idea! I’m so bad at scheduling posts, there is no set time, it’s whenever I get around to it (and I haven’t written one in over 2 weeks due to family issues). I have to set up a schedule and get more serious about it. Thanks so much!
    Saw you sharing at Mums Make Lists
    Debbie 🙂

  11. Sarah
    September 23, 2014 at 12:27 am (4 years ago)

    Just found your site and am loving the content! This is definitely something I’ve gone back and forth with doing (putting together a spreadsheet) but it seems like a great idea and so easy the way you did yours! Thank you 🙂

    • Kaitlyn Pierce
      October 4, 2014 at 12:09 pm (4 years ago)

      So happy you found this helpful!


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